Year: 2020

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Delivering an Excellent Customer Experience in 2020

What is customer experience management? Customer Experience Management (CXM) is often defined as the practice of designing and reacting to customer interactions to meet or exceed their expectations, leading to higher customer satisfaction, loyalty, and advocacy, as initially outlined by Gartner. CXM is made up of many components, from mobile responsiveness to clear calls to …

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eCommerce SEO – the difference between success and failure in 2020

eCommerce in 2020 will continue to be an uphill battle as competition continues to increase. While the fundamental reality that the success of your eCommerce store is chiefly reliant on sales has been true since the dawn of the Internet, finding success is becoming increasingly difficult with each passing year. Effectively, if you want your eCommerce …

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Myth Busting – e-Commerce Edition – Vol 1.

Several myths surround e-commerce websites that make running successful sites harder. Today we’re beginning a series of posts every few weeks that will look to identify and dispel some of these e-commerce myths that we frequently come across. These misconceptions cross the boundaries of e-commerce platforms, products sold, and countries the businesses are operated in …

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Changes to the Instagram feed API

Changes to Instagram Feeds are Coming March 2, 2020

The Instagram platform will be deprecating its API as of March 2, 2020. This change will immediately affect the Instagram feed section in all Shopify themes, including those used by Shop Style Design, as the access token system was built on the out-going API structure.  Moving forward, the Social Feeds functionality will be removed from all …

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What Does Magento 1 Going End-of-Life Mean?

Magento carves out a unique place within the e-commerce ecosystem, having been built primarily on open source technology. Known for offering a flexible cart system, Magento has been a favorite of enterprise-level brands selling online due to the level of control it provides over both the look and functionality of online stores. A quick search …

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How long does it take to see results from a pay per click(PPC) campaign?

This is a question that we have been getting increasingly frequently and so now seemed like a good time to answer it in a blog. While there are many trains of thought surrounding what constitutes “results,” the consensus seems to be the stage at which the PPC ads are generating more sales than they are …

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