March 2020

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Delivering an Excellent Customer Experience in 2020

What is customer experience management? Customer Experience Management (CXM) is often defined as the practice of designing and reacting to customer interactions to meet or exceed their expectations, leading to higher customer satisfaction, loyalty, and advocacy, as initially outlined by Gartner. CXM is made up of many components, from mobile responsiveness to clear calls to

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Increasing sales through SEO

eCommerce SEO – the difference between success and failure in 2020

eCommerce in 2020 will continue to be an uphill battle as competition continues to increase. While the fundamental reality that the success of your eCommerce store is chiefly reliant on sales has been true since the dawn of the Internet, finding success is becoming increasingly difficult with each passing year. Effectively, if you want your eCommerce

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