eCommerce

Eight Best Practices for Running Successful Promotions

Sales are exciting. For the business running the deal, there’s the rush of satisfying excited customers, receiving lots of orders, and making a healthy profit. On the customer side, there’s the delight of purchasing something new and the gratification of saving money on an item they wanted or needed. Successful promotions deliver rewarding results for …

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2020 Product Pricing Guide: Ecommerce Pricing For Your Online Business

Product pricing isn’t as simple as picking a number. Ask too much for your products and services, and people will stop buying. Ask too little, and your profit margins will fall off of the scale. Your customers may also assume your product is of poor quality. Finding the right price balance – or equilibrium – …

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Shopify vs. WooCommerce: The Best Online Platform for Your Business

Are you considering starting up your online store, but can’t decide whether to use Shopify or Woocommerce? It makes sense! They’re two of the most popular eCommerce platforms on the market for a reason. But if you’re trying to decide between Shopify and WooCommerce, how do you know which one is better? The truth is, …

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The Importance of a Good Delivery Strategy

A good customer experience is just as important for eCommerce retailers as it is for brick-and-mortar retailers. In fact, one might argue that that delivery strategy is more important than ever for online stores, as in these cases, customers only have two real opportunities to measure their experience with you. Their web experience when they …

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Why You Should Hire An Agency to Build Your Shopify Site

More and more, our lives are spent online. We work there, we play there and most of us over-share there. In this ever-increasingly digital world, you need a website that isn’t just eye-catching. It has to be continually adapting to trends and search engine algorithms. Sure, you could probably use a DIY website builder, but …

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