This is a question that we have been getting increasingly frequently and so now seemed like a good time to answer it in a blog. While there are many trains of thought surrounding what constitutes “results,” the consensus seems to be the stage at which the PPC ads are generating more sales than they are […]
How long does it take to see results from a pay per click(PPC) campaign? Read More »
At its core, branding focuses on getting potential customers to relate to a business or product. Building on that, it’s about creating a synonymous connection between a product or service and the business. Branding opportunities don’t happen overnight, and it can be a hard and time-consuming undertaking. When not done correctly, certain branding opportunities can
Branding Opportunities for Small Businesses Read More »
As 2020 starts ticking along, marketing automation is expected to continue growing at 8.55%, which is a staggering number when factoring in that more than 51% of companies are using Marketing Automation already. Furthermore, over 58% of companies are already planning to adopt it. Marketing in 2020 will be focused on creating unique and engaging
Level Up Your Store in 2020 With Marketing Automation Read More »
On the ever-growing platforms that make up social media, marketers are always on the lookout for the latest social media statistics and trends that could help inform their existing strategies. The world of social media can experience drastic changes in just a matter of months, which means it’s crucial to adapt to connect with your audiences
2020 Social Media Stats You Need to Know Read More »
Now is the time to decide your New Year’s resolution. What are your goals for 2020? Read more, learn a new language, make it to the gym? No matter your goal, the team here at Shop Style Design is here to help you. On a completely different note, what do you think your business resolution
Setting Your 2020 Social Media Resolutions Read More »
As more and more businesses embrace social media as a vital part of their marketing strategies, the concept of influencers has been opened up to exceptional scrutiny. Influencers have taken the main stage in recent years across a variety of social media platforms, but none as much as Instagram. Per a March 2019 article from
Why Instagram Influencers are Overrated Read More »
More than half of the people on the planet use email. Yes, that’s an astounding 3.8 billion people. With this kind of statistic, can you afford not to incorporate email into your eCommerce store? When you pair email marketing with your Shopify marketing strategy, the benefits to your customers increase by 10-fold. Not only is
Why You Should be Using MailerLite with Shopify Read More »
There are a variety of reasons why shoppers abandon their carts in the middle of a transaction. In many cases, shoppers get tempted by a Facebook review they see, or by a promotion for a new product that they receive in their email. They go to the retailer’s website and put the item in their
Using Email to Recover Lost Sales from Abandoned Cart Shoppers Read More »
As the overall marketing industry and digital marketing landscape continue to evolve, oftentimes, business owners wonder about the role that email marketing plays in their business. These advances are incredibly exciting for marketers who now can reach customers in new ways. However, these changes can also create feelings of uncertainty. A key area of concern
The Critical Role of Email Marketing Read More »
If you are new to marketing your business, or even if you have been representing your company for years and years, you probably hear about the importance of SEO to your marketing strategy. In the past, marketers needed to think about how to ensure their ads would show up in the phone book or would
SEO is critical for Businesses of all Sizes Read More »
