Several myths surround e-commerce websites that make running successful sites harder. Today we’re beginning a series of posts every few weeks that will look to identify and dispel some of these e-commerce myths that we frequently come across. These misconceptions cross the boundaries of e-commerce platforms, products sold, and countries the businesses are operated in […]
Myth Busting – e-Commerce Edition – Vol 1. Read More »
While they are often an afterthought, the product images featured on your e-commerce site are amongst the most important pieces of content. Human beings are visual by nature, we process information and make decisions based on what we see. Everyone has heard the adage “a picture is worth 1000 words,” and that holds true even
The Critical Importance of Good Product Photography Read More »
The Instagram platform will be deprecating its API as of March 2, 2020. This change will immediately affect the Instagram feed section in all Shopify themes, including those used by Shop Style Design, as the access token system was built on the out-going API structure. Moving forward, the Social Feeds functionality will be removed from all
Changes to Instagram Feeds are Coming March 2, 2020 Read More »
Magento carves out a unique place within the e-commerce ecosystem, having been built primarily on open source technology. Known for offering a flexible cart system, Magento has been a favorite of enterprise-level brands selling online due to the level of control it provides over both the look and functionality of online stores. A quick search
What Does Magento 1 Going End-of-Life Mean? Read More »
This is a question that we have been getting increasingly frequently and so now seemed like a good time to answer it in a blog. While there are many trains of thought surrounding what constitutes “results,” the consensus seems to be the stage at which the PPC ads are generating more sales than they are
How long does it take to see results from a pay per click(PPC) campaign? Read More »
At its core, branding focuses on getting potential customers to relate to a business or product. Building on that, it’s about creating a synonymous connection between a product or service and the business. Branding opportunities don’t happen overnight, and it can be a hard and time-consuming undertaking. When not done correctly, certain branding opportunities can
Branding Opportunities for Small Businesses Read More »
Every business owner has found themselves thinking, “how do I drive more traffic to my store?”. Perhaps you have recently taken the time to complete your store setup, or maybe you’ve opened up and found yourself with zero sales. It’s also possible that your business has been growing over the past year but has recently
Five Approaches to Generating More Traffic Read More »
